Born from the heart of Seychelles, Coco de Mer isn’t just a fragrance line; it’s a living, breathing piece of cultural storytelling and an olfactory t…
Born from the heart of Seychelles, Coco de Mer isn’t just a fragrance line; it’s a living, breathing piece of cultural storytelling and an olfactory t…
A good lipstick possesses the remarkable ability to transform your appearance and instantly elevate your style. With just a simple swipe, it effortles…
Summer is a time that we definitely want to look our best. So, here are 10 beauty tips that we believe all our MEFeaters should take part in. Whether …
We all desire to have the lean hour glass shaped body, but fitting a routine workout into our busy schedules always seems so challenging. Right ladies…
The Ivory Coast’s national beauty pageant, Miss Côte d’Ivoire 2025, has made history by banning wigs, weaves, and all hair extensions during the compe…
Cardi B is expanding her entrepreneurial portfolio by partnering with the Revolve Group to launch her own fashion and beauty lines. She is collaborati…
Jamaican beauty enthusiasts have reason to celebrate as Rihanna’s acclaimed brands, Fenty Beauty and Fenty Skin, are set to officially launch in…
The beauty and fashion world is buzzing as Dame Pat McGrath, one of the most influential makeup artists of all time, has been named Creative Director …
Finding a long-lasting lipstick that doesn’t smudge, fade, or require constant touch-ups? That’s the dream! Whether you’re heading to brunch, clocking…
As temperatures drop and the air becomes drier, winter can wreak havoc on your skin. Hydration is key to maintaining a healthy, glowing complexion, ev…
Galentine’s Day is all about celebrating sisterhood, style, and unforgettable moments with your besties! Whether you’re planning a chic brunch, a shop…
Over the years, LED face masks have become a must-have beauty fixture. Once reserved for elite celebrities and trendy salon visits, LED face masks hav…
As research shows that sunscreen is essential for protection from the sun’s harmful rays, more people have been investing in their skincare rout…
If you spend any time on social media, you know makeup trends are leaning towards big, juicy lips. The trend has become so widespread that many techni…
The Fourth of July holiday is approaching, and so is your nail appointment! Every woman knows there is nothing better than a themed nail set. There is…
Taraji P. Henson has been a staple in television, film, and Black Hollywood since her debut in the early ’90s. In addition to an amazing acting …
Independence Day is approaching, and as you plan your cookout outfit, it is also a great time to consider which Fourth of July beauty looks you i…
As a woman, nothing is more satisfying than a fresh set of nails. As the temps get warmer, it signifies the best time to experiment with different nai…
Gone are the days when harsh toners dry out your skin and strip your natural oils. Today, we have a variety of gentle options for sensitive skin, agin…
Every year, Pride Month rolls around, and suddenly, every beauty brand has a rainbow theme. However, Pride and LGBTQIA+ rights don’t matter only…
Spring 2024 has arrived, bringing a fresh wave of nail trends to watch. These nail polish shades offer a mix of timeless favorites and darin…
It’s no secret that eyebrows frame your face. From the perfect arch to brushing your brows in the right direction, eyebrows can make or break yo…
As the warmer months settle in, it is a great time to reevaluate your makeup products. Because you will spend more time outside in…
New season, new lippie! Spring is here, meaning it’s time to rid yourself of the same ole nude lipstick. In 2024, spring lip combos call fo…
The spring season is here, and as you prepare for Sunday brunches with the girls, it’s time to revamp your makeup routine. Spring makeup tr…
When applying makeup, it’s essential to create a routine based on what works best for you. However, there are a few essentials that every makeup…
When it comes to protecting your skin, sunscreen is one of the most vital tools to keep in your arsenal. Sunscreen should be applied every day, regard…
Out with the winter and rainy season and in with the summer! It’s time for warm weather, which means beach and pool days, music festivals, and c…
The days of pimple popping are over. Say hello to pimple patches! Pimple patches, aka acne stickers, are small, transparent patches that stick to the …
As unique double minorities, Black women have an experience that can be difficult to navigate. Unfortunately, there are few spaces for Black women to …
Achieving healthy skin from neck to toe comes down to one thing — a solid body care routine. While the same rules apply to a facial skincare routine, …
Wig technology has undoubtedly come a long way. Popularized by Black women in the spotlight, wigs have been a source of beauty and protection for year…
Laid baby hairs can elevate a look; the best way to achieve this is with edge control products. Edge control is a viscous gel styling product used mai…
Ladies, it’s 2024, and it’s time to step up your nail game. Achieving beautiful nails is more than picking a pretty color and fl…
From 10-step routines to tackling tangles and knots, wash days can be a hassle. No matter your hair type, your tresses require extra care to stay beau…
A bronzer is an essential item in everyone’s beauty kit. It warms the skin, giving it a sun-kissed glow on the cheekbones, forehead, and nose. B…
Silicon Valley *finally* made something for Black folks, and that’s the haircare app Myavana. Founded by four Black female tech entrepreneurs in…
Nail mavens, get ready to channel your inner barb with Nicki Minaj’s upcoming press-on nail line. The mogul announced the press-on nail line via…
Using nighttime skincare products, such as sleeping face masks, is just as essential as using daytime products, if not more. Per Dermacuetic Labo…
Leave-in treatments have become a popular choice for standard haircare routines in the textured mane space. The treatments are applied to damp, freshl…
Say goodbye to dry, frizzy hair; we’ve entered the era of co-washing! Co-washing, aka conditioner washing, is a method that only involves r…
One thing is for certain, and two things are for sure: Beyoncé keeps her fans fed! The queen is known to deliver on the fashion, music, and philanthro…
Every year, the colder months come to wreak havoc on your skin. The winter can mean many amazing things — from snow to a chance to wear your most fash…
Unfortunately, Black women once struggled to find shade matches and products that worked for them. In fact, the struggle became so intense that Black …
As the spring season approaches, nail trends begin to show themselves. Nail technology has rapidly progressed in the last decade. This allows for more…
Prepare to swoon! Rihanna and ASAP Rocky have mixed business with pleasure again. The beauty mogul tapped her man to promote her latest Fenty Skin off…
Perfect eyebrows are a must-have; however, the traditional eyebrow pencil is no longer the only solution. The new go-to MUA staple for achie…
Cheers to metamorphosis! Blac Chyna, who now goes by her real name, Angela White, is making some serious lifestyle changes. Since 2022, Chyna has work…
One of the most common skincare issues is dry scalp. This issue develops when the scalp loses a substantial quantity of moisture. Damaging h…
Black History Month is a time for the diaspora to gather and celebrate. We celebrate activists, entertainers, athletes, and record-breakers during the…
Most people are satisfied with shampoos that effectively clean their hair. However, dermatologists recommend carefully examining each product for ingr…
Valentine’s Day is the one day a year that shines a light on love and relationships. Whether you are celebrating with your partner, friends, or …
It’s the season of love, and Valentine’s Day has arrived. Are you still looking for a last-minute gift to get someone special? We’ve…
National Love Day, aka Valentine’s Day, is a holiday full of love and joy. It’s also the day you dress to the nines and look stunning for …
Black women don’t play with their melanin, so if there’s one product on our shelves, it’s an anti-pigmentation cream. This product w…
There are many ways to extend the longevity of your makeup. That said, many beauty lovers always utilize makeup setting powders to get the job done. T…
Perfect nails are essential, but what should you do if your nail technician is unavailable? It’s time for a convenient alternative. Enter: Press…
As the days grow shorter and a crisp chill permeates the air, it’s an unmistakable sign that winter is forthcoming. With the changing seasons, m…
The nuisance of shaving and hair removal has caused people to consider various alternatives. According to Spa Gregories, Brazilian waxes emerged …
‘Tis the season for joy, and what better way to spread holiday cheer than elevated beauty-focused stocking stuffers? My favorite family traditio…
Locs have long been a part of Black culture and have continued to grow in popularity. In fact, more people are deciding to transition from a loos…
The 2023 holiday season is here! That said, we know rocking the best ensemble at your festive functions is a top priority. However, no glam queen coul…
In the sea of gift ideas, fragrances are indeed a stand-out present. Still, there are so many options that it can be hard to choose. Celebrity fragran…
This holiday season, embracing the soft girl trend is about being organic, gentle, and never pushing our bodies to the limit. In the wise words of Aud…
While we eagerly anticipate the upcoming holiday season, it’s crucial to ensure our natural tresses are well-protected from the harsh elements t…
Locking down the right face moisturizer for cold weather is no small task. Naturally, there are various factors to consider: skincare issues, makeup c…
In an era where self-care and DIY beauty routines are on the rise, it’s crucial not to overlook locs in the process. The escalating costs of sal…
Sustainability is important. Not solely for preserving natural materials and, in turn, protecting our ecosystem but also for improving our quality of …
Close to 20 years ago, we were introduced to the Simmons family through the American reality TV show ‘Run’s House.’ This mid-2000s h…
Dark and Lovely is an iconic hair care brand known across Africa. It has been in most households for over 50 years, and the brand has consistently pri…
In the 90s, it was sneakers and sodas. In the 2000s, it was Barbie dolls and clothing lines. In the 2010s, it was Fashion Nova fits and eyeshadow pale…
Summer time is here, and so are new nail designs! From funky animal prints to neon French tips, there’s tons of variety to spice up your next na…
Miss South Africa 2021, Lalela Mswane, has won the Miss Supranational 2022 title! Miss Supranational 2022 was the 13th edition of the Miss Supranation…
The Miss South Africa Organization has announced the Top 10 contestants who will compete for the crown this year at the Miss SA 2022 pageant. The anno…
Over the years, mainstream beauty brands have become more global than ever! The rise in social media trends has obviously played a huge role in brand …
Nails, nails, nails, nails, nails we do adore! Trends in nail art are an extremely popular and expressive way to accessorize. A dope abstract nail art…
When it comes to beauty, we love brands that show diversity and inclusivity. With hundreds of Black-Owned businesses out there, we narrowed it down to…
Makeup trends come and go, but there are some that should stay for good. Makeup is an art, so why not experiment with your canvas (aka your face)? Fro…
As the old saying goes, “health is wealth”- and it is. When we think of health, we don’t really think about vaginal and vulva (clito…
Black women are taking up space this year in every way possible, and we love to see it! From skincare to self-care goods, black women are changing the…
‘Tis the Season to slay! There’s still time to still think about what kind of gifts to put on that holiday list. You’re probably thinking …
The icy rapper has made her hustle known this year alone. The Icy girl, Diamonte Harper, better known as Saweetie, has always made sure of two things:…
As August comes to a close, the cool autumn breeze at night hints at the change of a new season. Fall is one of my favorite seasons to shop for. The o…
The first Fenty perfume is coming! Starting Tuesday Aug 10, you can smell as heavenly as Rihanna (according to many sources). The newly titled billion…
The Miss South Africa organization is a powerful organization that is a platform for change and a leading voice in female empowerment and social chang…
Black women are dominating the beauty industry and bridging the gap between luxury cosmetics brands and the on-budget consumer. South African entrepre…
Mobile beauticians are learning to survive COVID-19 by adhering to CDC guidelines, all while continuing a steady cash flow and even seeking new busine…
There’s nothing like a Black woman’s aesthetic. It is the foundation of the beauty and fashion industry but often discredited. We create h…
Of course, we love a natural glow! However, there is nothing wrong with playing around with the art of makeup. Our skin is one of a kind. Over the las…
With the Miss Universe motto being “confidently beautiful” and the pageant’s advocacy focusing on humanitarian issues and being the …
In honor of Black History Month, we celebrate beauty brand entrepreneur Ofunne Ameka, founder of Cocoa Swatches. Ofunne Amaka, 31, is an entrepreneur …
After recently launching her lifestyle brand that hosts a candle collection this past summer, Jackie Aina is primed to add another accolade …
Photo courtesy Brandon Lunby With a YouTube Channel that has amassed over 3.5 million supporters and a resume that flaunts a bevy of brand collaborati…
Following the countless protests that have ignited all over the world over the murders of George Floyd, Breonna Taylor, and countless others, several …
There’s nothing Rih can’t do. The Bajan Mogul is dipping her claws into the skincare industry! In an interview with British Vogue, Rihanna…
In a world where we’re always busy and always on the move, it’s important for every “glamourista” to have a set go-to makeup r…
The Intersection Between Pessimism and Optimism. It is the possibility of having a dream come true that makes life interesting. Will or won’t you make…
This year, the MEFteam had the opportunity to not only attend AfroPunk but also bless our supporters with 50 free tickets for the weekend. During the …
Every day at least 70 percent of internet goers visit Pinterest in search of beauty and style ideas for inspiration. The problem with Pinterest’s sear…
Makeup is often presented as a Woman’s World but there are some men out here who are also killing the game! We’ve compiled a short list of…
In recent years, the beauty industry has seen a much-needed shift in their shade offerings—for people of color specifically—and newly-launched Uoma Be…
“Jackie Jackie Jackie Jackie Jackie Jackie Jackie!” The most iconic introduction in the history of intros. Jackie Aina has paved the way for women of …
In the Instagram age, it seems like we can’t go on social media without running into a new makeup trend or hairstyle. It is easy to shop mainstream br…
This past week, I was aware that I would at least be attending one #NYFW show. The emotions that I experienced were ones that altered my perspective o…
Although brands are now moving to make curvaceous women lingerie more appealing. It’s still quite hard to find sexy lingerie that not only…
Inspired by the elegant and bold fashion trends of the early 90s, ‘Gloves’ explores how a simple accessory can define an entire look. As pop culture a…
Detangling the Secrets of the Afro. What secrets does your hair hold? “My hair is my confidence. My hair is my beauty. My hair is my pride. My hair is…
The NEW Queens of Beauty!…
Karrueche Tran is no new face to the ColourPop Cosmetics collection. Similar to her other ColourPop collabs in the past, we are sure this one will be …
It’s the spookiest time of the year and Halloween is almost here. Still, have no idea of what wear? We’ll have no fear, MEF is here! With …
Urban Outfitters Dropped a Beauty Line, Ohii Beauty, and It’s Black Girl Friendly! Urban Outfitters wants in on the makeup game. Well, the glo…
Micheal Kors Has Officially Acquired Versace “This is a very exciting moment for Versace,” Donated Versace, told AP Tuesday. Michael Kor…
Everyone’s favorite problematic rapper is making headlines again, and this time it’s for an unusual business venture. Azealia Banks has cr…
Zach Dishinger may be young but he’s really a big deal! Born with a strong passion for makeup artistry, Zach knew becoming an entrepreneur in th…
1. Matching your Toe and Fingernail Colors This may seem like a simple one, but summer is really the only season that your hands and feet are exposed …
NYX Professional MakeUp has partnered with Alissa Ashley (beauty vlogger) for their newest Can’t Stop Won’t Stop Full Coverage Foundation. The two hav…
May your foundation match your neck, concealer be creaseless and your winged eyeliner be sharp enough to kill. Beautycon Festival made it’s annu…
After 18 years, we are finally receiving more reasons to shine bright and far! Tyra Banks has confirmed that a sequel to ‘Life-Size’ is in…
Revlon elects Debra Perelman as the first female to hold the title of Cheif Executive Officer of Revlon in 86 years and we can’t believe it took…
Whether you’re an avid skincare fanatic or just someone trying to start taking better care of your skin we’ve come up with a short list of…
Chidera Eggerue, also known as The SlumFlower on Instagram, is the creator of the #SaggyBoobsMatter movement. This body image movement was created to …
All that glitters isn’t gold, it’s Beautycon. April is ending with a bang as Beautycon kicked off its annual festival in New York City. Consisting of …
Sweeter than pie. Sugar, spice, and everything nice: that’s what this makeup brand is made out of. Beauty Bakerie is the makeup industry’s newest affi…
Whether its Spring, Fall, Winter, or Summer Fenty Beauty’s “Body Lava” got you covered. Say hello to a luminous glow that’s su…
Ulta Trouble One of the country’s fastly-growing companies is facing lawsuits for health allegations. ULTA Beauty chain originated in Chicago and has …
Meet Amy Deanna, the new face of Cover Girl. Black History Month is still in full throttle and CoverGirl’s new model just made the list. Amy Deanna be…
Winter can be hard on the skin. The dry air, windy days, and grey skies can reek havoc on the the skin. But a great way to heal and help your skin glo…
In quite a historic move for the company, L’Oréal Paris has hired a hijab-wearing model for a hair campaign. The beauty blogger, entrepreneur, a…
Jeremy Scott is known for his bold and daring designs, and now the Moschino designer will have a makeup collection that reflects just that. MAC Cosmet…
Fenty Beauty is starting off 2018 with a new release. The Bomb Baby Set will feature mini versions of the brand’s best-selling products. The bea…
It has been a stellar year for RiRi. Now, her beauty brand is finishing it off with a full lipstick range. See all the details about the release below…
Makeup artist to the stars Pat McGrath has launched her first ever line of merchandise for her eponymous brand ‘Pat McGrath Labs.’ The Pat…
MEFeater is here with the best sales to shop this Black Friday 2017. Whether you’re after great fashion or beauty deals, we’ve got it all …
Yes, you have heard right. A PUMA x MAC collaboration is on the way for 2018. In an era where it seems everyone and everything are joining forces on a…
Deck the Halls MEFheads! The holiday season is upon us! Beauty brands have begun to release their limited edition Holiday Collections for 2017. These …
On September 30, 2017, Her Campus held its 6th Annual College Fashion Week Her Campus is a global community for college women. The virtual experience …
It’s Fenty mania! After just 13 days of the Fenty Beauty launch, Rihanna announced on social media that a new holiday collection is on the horiz…
Issa whole new look! Easy, breezy, beautiful Issa Rae! Writer, producer and star of HBO’s “Insecure” is adding another success to her resume: CoverGir…
Rihanna has done it again! She has produced yet another hit, this time in the cosmetics world. Her new make up line’s approach is universal incl…
Sound the alarms, Baby Girl, Aaliyah finally has her own MAC Cosmetic Collection!!! After numerous calls from fans and even a petition urging the bea…
Rap superstar, Nicki Minaj is teaming up with M.A.C Cosmetics again with the launch of her second lipstick collection to debut this September. Accordi…
Goodbye bad eyes and hello cat eyes! Get ready for Rollerwheel! In July, MAC Cosmetics released a new edition to their eye line: MAC Rollerwheel liqui…
Power star Naturi Naughton teamed up with AJ Crimson Beauty to become the first ever brand ambassador for the beauty company. Naturi will be launching…
Rihanna announced via Instagram that her new makeup line, Fenty Beauty, will be released on September 8. We’ve been waiting on the edge of our s…
Makeup Lovers, here is a National Day, you may want to participate in. MAC Cosmetics is giving away free lipstick for National Lipstick Day. The best…
Milk Makeup has just launched a full coverage foundation line. It has 16 different shades! The Blur Liquid Matte Foundation is the first official foun…
As Edward Enninful settles into his new role as Editor-in-Chief of British Vogue he has been surrounding himself with his extremely talented friends. …
Spectrum Collections is giving us ‘Mean Girls’ nostalgia with their “fetch” new collection. British beauty brand Spectrum Coll…
To all of our international readers, your skin and makeup routines are about to be changed forever. Glossier, a millennial cult favorite, has some mor…
Every beauty junkie knows that the Anastasia Beverly Hills Instagram page is the perfect place for mindless scrolling. Whether you go there to covet a…
Balmain and L’Oreal Paris are branding together for an epic Color Richie lipsticks launch. The collaboration features twelve new lipstick shades desig…
Earlier this month, Kim Kardashian West, announced via Instagram that she has worked on a new show with Lifetime. The new show will be called “Glam Ma…
Make Up For Ever released a new campaign earlier this month to announce new additions to the already existing Aqua XL Color franchise. The star of the…