Makeup trends come and go, but there are some that should stay for good. Makeup is an art, so why not experiment with your canvas (aka your face)? From pastel eyeshadow to bold eye looks, these eight …
10 Black Women-Owned Brands to Look Out for in 2022
Black women are taking up space this year in every way possible, and we love to see it! From skincare to self-care goods, black women are changing the business world quicker than we know it. Keep read…
Which Black Hairstylist Slayed Your Favorite ? Look?
There’s nothing like a Black woman’s aesthetic. It is the foundation of the beauty and fashion industry but often discredited. We create hair trends in a world where it is deemed as a poli…
6 Black Male Makeup Artists To Get Into!
Makeup is often presented as a Woman’s World but there are some men out here who are also killing the game! We’ve compiled a short list of some of our favorite black, male makeup artists w…
5 Reasons You Should Stan Jackie Aina
“Jackie Jackie Jackie Jackie Jackie Jackie Jackie!” The most iconic introduction in the history of intros. Jackie Aina has paved the way for women of color in the beauty industry with just a camera an…
5 Small Black Female Owned Businesses that We Need to Support!
In the Instagram age, it seems like we can’t go on social media without running into a new makeup trend or hairstyle. It is easy to shop mainstream brands for those products but let’s face it, some of…
Black Teenage Entrepreneur’s Plant-Based Beauty Line to be Sold at Target
In honor of black excellence, 18-year-old entrepreneur Zandra Cunningham has partnered with Target to sell her award-winning self-titled skincare line nationwide. Zandra focuses on social good and edu…
Four Beauty Gurus Dominating the Beauty Industry One Makeup Brush at a time!
The NEW Queens of Beauty!
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What’s In The New Karrueche Tran x Colourpop Collection?
Karrueche Tran is no new face to the ColourPop Cosmetics collection. Similar to her other ColourPop collabs in the past, we are sure this one will be flying off the shelves! Back in July, Karrueche te…
5 Halloween Makeup Tutorials That Will Transform Your Costume
It’s the spookiest time of the year and Halloween is almost here. Still, have no idea of what wear? We’ll have no fear, MEF is here! With five easy tutorials to help you, dear. Don’t…
#MEFeature: Meet Zach Dishinger, 16 Year-Old Boy Boss Who’s Transforming The Beauty Industry One Lippie At A Time
Zach Dishinger may be young but he’s really a big deal! Born with a strong passion for makeup artistry, Zach knew becoming an entrepreneur in the beauty industry was his destiny. I had the pleas…
#MEFexclusive: Back To Beautycon LA ‘A Glimpse at the Future of Beauty & Diversity’
May your foundation match your neck, concealer be creaseless and your winged eyeliner be sharp enough to kill. Beautycon Festival made it’s annual appearance this weekend in the beautiful city o…