We all remember the waves model Halima Aden made during New York Fashion week. (But if you don’t, read about it here) She was the first muslim model to walk in her hijab on the NY fashion week catwalk. And now she has starred in her first ad campaign.
Aden is the poster child for luxury modest retailer The Modist. And the looks are exactly that, modest and LUX! The campaign includes a lot of kaftans and prints. Making conservative silhouettes eye catching and cool. Aden, and The Modist brand are showing the world that showing a lot of skin is not necessary to be beautiful.
How do you like Aden’s first campaign?
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